Master’s in International Sales Management

Get perfectly equipped for your career in an international environment!

Today, sales have a very international focus. Those working in this field have to meet particularly high standards. This includes, among other things, the ability to take cultural features of markets, organisational structures and employees into account and to effectively shape them in a multilingual sales context. But also the ability to work in a team and to learn, time and project management, and a sense of responsibility are the basis of successful business relationships.

The Master’s degree programme in International Sales Management trains you to become a multilingual sales professional and specialist in international management. During your studies, you will acquire a broad interdisciplinary knowledge of sales, linked to the areas of management, language and intercultural communication.

The degree programme provides you with application-oriented basic and specialised knowledge so that you are able to design, supervise and implement sales processes of international companies. In addition, there is the possibility of internship phases/sales placements.

Languages are a very important element of this degree programme. Proficiency in German and English is to be expected.

If you need to boost your German language skills (B2 level), start your time in Munich with our summer course intensive programme (A1–C1) – the ideal preparation for your studies!

Benefits for you

  • Hands-on – lecturers and professors from the business world

  • International – students, lecturers and partner universities from all around the world

  • Personal – close professional relationship with professors and lecturers

  • Study and work – 3-day university compatible with a part-time job

  • Individual – small groups, various options

  • Liveable – comfortable campus atmosphere with student apartments

  • Future-oriented – exciting and promising career prospects

Master of Arts (MA)
3 semesters
3-day university
90 CP (ECTS)
International campus

Study programme

Key facts at a glance

Academic degree

Master of Arts (MA)

European Credit Transfer System

90 Credit Points

Start date

Winter semester (October)


3 semesters full-time on three days a week


State-recognised and accredited


German and English

This degree programme is right for you ...

  • if you have already completed or are about to complete a Bachelor’s degree programme and want to further professionalise in the field of international sales.
  • if you want to increase your attractiveness as a personnel resource on the job market.
  • if you want to play an active, creative and solution-oriented role in your studies.
  • if you have a particular interest in global issues and challenges in the field of international business.
  • if you want to take on challenging tasks in an international company later in professional life.

Career prospects

Perfect conditions for starting your professional career

As a graduate of the Master's degree programme in International Sales Management, you qualify for particularly demanding sales activities on an international level. You are suitable for both operational tasks and management positions in international companies of all sizes and industries.

You know the ties and relationships between markets, customers and products and create an attractive supply policy. You are very familiar with particular international and intercultural aspects and know that the multilingual context is the basis for successful business relations. You use your experience to create a comprehensive marketing and sales management.

If you complete your studies and do particularly well, you have the opportunity to write a dissertation. In this case, the partnerships and projects of the International University SDI München can also be of use.

The degree programme is accredited for the higher grade of civil servants in Germany.

Career prospects

  • International sales

  • International marketing / HR / project management

  • International corporate communication

  • Key account management

  • Global business development

  • International consulting


Frequently asked questions and answers

All you need for your application is a certificate or other proof that you have completed a Bachelor’s degree programme or are about to complete one. The subject area of your Bachelor’s degree programme does not matter, as the Master’s degree programme in International Sales Management is non-consecutive in terms of content.

Generally, the following language skills are required for this degree programme:

  • German: B2 competence level (CEFR)
  • English: B1 competence level (CEFR)

Our Student Advisory Service is happy to advise you on your language requirements.

The degree programme is designed in such a way that you only attend seminars and lectures on a maximum of 3 days; you can work or do an internship the rest of the week without any problems. The programme content has a strong practical focus, so that you can already gain a lot of hands-on experience during your studies.

Our lecturers will help you find internships, jobs as working students and Master’s theses with practical revelance. Since the lecturers and the university have a wide network of contacts, current requirements of the job market are continuously incorporated into the programme content.

In addition, our students can find out about the latest job advertisements and internships at the Career Center.

Do you have any further questions?

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Enrol now!

You can still enrol for the winter semester 2023/24 and start your desired Bachelor's or Master's degree programme in October! There are still places available.

Welcome Days: Wednesday, 4 October 2023, and Thursday, 5 October 2023
Start of lectures and classes: Friday, 6 October 2023

You are welcome to make an appointment with our Student Advisory Service.