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Bachelor’s in International Communication and Business
Your recipe for a successful career on the global market
Due to increasing digitalisation, the international economy is undergoing constant change. This creates entirely new and diverse career fields, in both offline and online contexts. With its diverse and innovative programme content, the Bachelor’s degree programme in International Communication and Business prepares you perfectly for your entry into the global economy.
During this 7-semester degree programme, you will acquire knowledge in international business administration and international relations for a comprehensive understanding of global economic relationships. You will combine this knowledge with intercultural competence and three languages for corporate communication on an international level. You will improve your skills in a practical training semester abroad and through projects in an intercultural context. Since the degree programme is taught in English, knowledge at level B2 according to the Common European Framework of Reference for Languages (CEFR) is required.
Benefits for you
Business administration and international relations – with a focus on communication
Hands-on – lecturers and professors from the business world, many business cooperations
Global – internship abroad integrated in the programme
Multilingual – English and other languages
International – students, lecturers and partner universities from all around the world
Personal – close professional relationship with professors and lecturers
Study and work – 3-day university compatible with a part-time job
Future-oriented – diverse career prospects for graduates
Prof. Maximilian von Geyr, Programme DirectorOur students from Munich, from other German regions and the international students from countries all over the world share their curiosity about other cultures, languages and ways of doing business internationally. I am happy to see, how they explore new approaches to communication, project management, etc. together in our classrooms. The design of our program (3-day-uni, internship semester, language competences) supports our students to take all kinds of opportunities for work experience throughout their studies and it is great to see how they are using them!
Study programme
Key facts at a glance
Academic degree
Bachelor of Arts (BA)
European Credit Transfer System
210 Credit Points
Duration
7 semesters full-time on three fixed days a week (incl. Bachelor’s thesis)
Recognition
State-recognised and accredited
Languages
- English
- German, Chinese or Spanish to choose from
Practical training semester
- Internship abroad for German students
- Internship in Germany or abroad for foreign students
This is what you will learn in the International Communication and Business (B.A.) degree programme.
Programme Structure
Introduction to Communication
Basics of Communication
Applied Communication
Introduction to Economics
Basics of Business Administration
Basics of Economics
English for Corporate Communications I
Corporate Communications I
Cultural Analysis I
Compulsory Elective Foreign Language: German, Spanish or Chinese
Corporate Communications I
Cultural Analysis I
Fundamentals of Scientific Work
Scientific Work
Scientific Methods and Data Collection
Intercultural Communication
Introduction to Intercultural Communication
Intercultural Competence
Internal and External Corporate Communications
Internal Corporate Communications
Marketing
International Business
International Business Administration
Human Resources and Organisation
Multilingual Competence: Compulsory Foreign Language for Corporate Communications II
Corporate Communications II
Cultural Analysis II
Multilingual Competence: Compulsory Elective Foreign Language for Corporate Communications II
Corporate Communications II
Cultural Analysis II
Business Psychology
Business Psychology and Organisational Psychology
Behavioural Economics
International Cooperation
International Relations and Cooperation
International Cooperation and Aid Organisations
Law and International Trade Relations
Introduction to Commercial Law for Students with a Focus on Business
Introduction to Law for Non-Lawyers: Comparison of International Legal Systems
Multilingual Competence: Compulsory Foreign Language for Corporate Communications III
Corporate Communications III
Cultural Analysis III
Multilingual Competence: Compulsory Elective Foreign Language for Corporate Communications III
Corporate Communications III
Cultural Analysis III
Economics Methodology
Accounting
Statistics
Economic Specialisation and Project Management (Compulsory Elective I)
Project Management
Compulsory Elective Subject (I)
Multilingual Competence: Compulsory Foreign Language for Corporate Communications IV
Writing Training
Linguistic and Cultural Mediation
Multilingual Competence: Compulsory Elective Foreign Language for Corporate Communications IV
Corporate Communications IV
Cultural Analysis IV
Praktisches Studiensemester
Project Management in an International Context
International Management
Intercultural Teams and Telecollaboration
Project Work
EU and Global Studies
EU and Global Studies
Multilingual Research Project
Entrepreneurship and Innovation
Entrepreneurship
Innovation in an International Context
Multilingual Competence: Compulsory Elective Foreign Language for Corporate Communications V
Corporate Communications V
Writing Training
International Negotiations and Compulsory Elective Subject II
International Negotiations
Compulsory Elective Subject (II)
Multilingual Competence: Compulsory Elective Foreign Language for Corporate Communications VI
Corporate Communications VI
Linguistic and Cultural Mediation
BA Degree
Bachelor's Thesis
BA Oral Exam
This degree programme is right for you ...
- if you want a wide range of programme content so that you can start your professional career abroad or in an international company in Germany right after completing your studies.
- If you were raised multilingually, enjoy interacting with people from different backgrounds and are looking for a degree programme that reflects this intercultural identity.
- if you are interested in international business administration beyond mathematical formulas.
- if you are interested in international relations.
- if you are aiming to specialise in a Master’s degree programme and would like to develop a wide, professional knowledge base beforehand. In this case, the Master's degree programme in Intercultural Communication or Digital Media Manager at the International University SDI München could be excellent future prospects for you.
Career prospects
Perfect conditions for starting your professional career
With a Bachelor's degree in International Communication and Business you are set to start a career in an international company. You will be qualified to work well in intercultural teams. Thus, this degree programme prepares you perfectly for working on the global market, both in companies and in NGOs and NPOs. You can look forward to interesting jobs – from international offline and online marketing to global project management to corporate communications.
With your Bachelor’s degree you can also start a Master's degree programme in the fields of business and/or communication, such as the Master's degree programmes in Intercultural Communication or Digital Media Manager at the International University SDI München.
Graduate testimonials
Elena, graduateDuring my International Communication and Business (ICB) bachelor’s degree, I learned above all how important clear and empathetic communication is, regardless of language or culture. I use these skills every day in my work, whether when dealing with international clients, handling complaints, or working on more complex projects. I particularly appreciated the friendly, close-knit atmosphere and the strong practical focus of the courses. Our lecturers came from industry themselves and were able to share valuable insights and concrete examples from their professional experience. The programme helped me grow not only professionally but also personally – a foundation from which I still benefit today.
FAQ
Frequently asked questions and answers
The following language skills are required for this degree programme:
- English: B2 competence level according to the Common European Framework of Reference for Languages (CEFR)
- No previous knowledge is required for the compulsory elective foreign language (Spanish, German or Chinese).
If you acquired your university entrance qualification in Germany, your qualification serves as proof of the required language skills.
Our Student Advisory Service is happy to advise you on this.
Yes, for the internship abroad you can choose the country whose language and culture you are most interested in. Of course, you can also choose the industry and occupation you would like to work in. We maintain partnerships and contacts with companies in many countries and can support you in your decision.
You can spend an additional semester abroad at one of our partner universities if you also want to study abroad in addition to studying at the SDI.
Degree programmes at the International University SDI München are designed as a 3-day university. You will attend seminars and lectures three fixed days a week and have two days off to work e.g. at a company.
You can also apply for a scholarship. Our Scholarship Assistant can help you with that. If you have any further questions on the topic of financing, please contact our Student Advisory Service.
Since degree programmes are designed as a 3-day university, you are free to work on two days a week (in addition to the periods with no lectures). You will also acquire some of the programme content yourself, of course with the support of digital tools and media. This makes it easy to combine studying and working.
We will help you find internships, jobs as working students and Master’s theses with practical relevance. Since we have a wide network of contacts, current requirements of the job market are continuously incorporated into the programme content.
In addition, our students can find out about the latest job advertisements and internships at the Career Center.
Graduates of the International Communication and Business degree programme work in various industries and career fields, as the programme covers a very wide range of content. Our graduates work in various regions of the world in the following positions:
- Trade advisor, Bogotá
- HR business partner, Munich
- Recruiting / HR development, Munich
- Front-end developer, Berlin
- Digital marketing executive, Bristol
- Accountant pharmaceutical industry, Barcelona
- Key-account manager, Kassel
- Digital marketing & content manager, South Africa
Our graduates work in various institutions and companies, including NGOs and NPOs, and even start their own businesses.
This is how you get to the SDI
Address
Info point opening hours
Address
SDI München
Baierbrunner Straße 28
81379 Munich
Germany
Info point opening hours
Monday to Thursday
8:00 a.m. – 4:30 p.m.
Friday
8:00 a.m. – 3:00 p.m.
Email: info@sdi-muenchen.de
Tel.: +49 8928810220
Fax: +49 89288440